Resources

There’s a ton of information floating around on the internet - too much, probably.

So that you don’t have to do the heavy lifting, I’m listing helpful resources related to the content of Technically Entertaining below. Everything is organized in sections so you find what need more easily.

I will constantly update this page so you have the most recent insights and tools at your fingertips. Anything you wish was here but isn’t? Drop me a note and I’ll add it.

Market insights

Matthew Ball - The State of Video Gaming in 2025

Alignment Growth - February 2025 Media, Entertainment, and Gaming snapshots

Bain & Company - M&A in Media and Entertainment 2025

Solsten - State of the Player 2024

Tools for insights

Navigator - psychological database on consumers globally

Buyer personas - guide and template to build state-of-the-art personas

Marketing effectiveness - what really impacts customer beahvior